Solid Reasons Why Google Ban Many Websites Each Year
Google is known for being the biggest search engine in the world. It handles billions of searches on a daily basis. At rnlempire.com, you’ll learn how to have the strong online presence that businesses need so they can rank their websites higher on Google or other SERPs. However, what many people don’t know is that Google also bans a large number of websites every year. So, why does Google ban websites? And how can you make sure your website isn’t one of them? In this blog post, we will reveal the reasons behind Google’s website bans and provide tips on how to avoid them.
Cloaking
First off, let’s talk about cloaking. Cloaking is a technique used by webmasters to trick search engines into displaying different content than what the user sees. The idea behind cloaking is that it’s a way for webmasters to get around Google’s algorithms and rank higher in SERPs. This usually involves showing users different versions of their websites, depending on their location and browser. Unfortunately, Google considers this a form of black hat SEO and will ban any website that it finds engaging in such practices.
Duplicate Content
Another common reason sites get banned by Google is duplicate content. This can happen when webmasters copy and paste text from other websites without giving them proper credit or permission. Google takes plagiarism very seriously and will ban any website that is found to be using copied content. It’s best to always create original content for your website, as this will help you rank higher in SERPs and avoid any potential bans from Google.
Linking to Some Bad Sites
Being aware of where your website is linking to is another important factor in avoiding a ban from Google. If your website links to any sites known for spreading malware or engaging in other malicious activities, you risk having your site banned. It’s best always to check the websites you are linking to and ensure they are safe and reliable. Without even realizing it, Google can detect virtually any link to a malicious or suspicious website which could result in you getting banned.
Doorway Pages
In short, doorway pages are low-quality web pages that get created for the sole purpose of trying to manipulate search engine rankings. These pages usually contain little or no useful information and instead rely on tactics like keyword stuffing to rank higher in SERPs. Google frowns upon these practices and will ban websites that are found using doorway pages as a method of SEO.
All in all, there are some solid reasons why Google bans many websites each year. It’s essential to be aware of these different practices to ensure your website isn’t one of them. Always create unique content, link to safe and reliable sources, and avoid using black hat SEO tactics like cloaking or doorway pages. Your website will thrive.
